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The Merchants of Cool

The Merchants of Cool

200155 min7.5English

Directed by

Logline

How businesses market to American teenagers, and the effect they have together on popular culture.

Synopsis

A documentary on the marketing of pop culture to Teenagers.

Cast and Crew

Cast: Douglas Rushkoff, Christina Aguilera, Greg Berlanti, Jessica Biel, Adam Carolla, Fred Durst, Malcolm Gladwell, Carson Daly, Lewis Goldstein, Shaggy 2 Dope, Brian Graden, Tom Green, Jimmy Iovine, Jimmy Kimmel, Jamie Madrox, Robert McChesney, Mark Crispin Miller, Monoxide Child, Neal H. Moritz, Ann Powers

Writer: Rachel Dretzin (Writer)

Cinematographer: Buddy Squires

Editor: Ann Collins

Producers: Barak Goodman, Rachel Dretzin, Sam Bailey

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